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Tutorial: Make Perfume Commercial

Tutorial: Make Perfume Commercial

atlantis the lost empire dvd download This tutorial will teach you how to make your very own fragrance advertisements, and even though we chose to use Monica Beluci in this tutorial, you can turn any ordinary home-made picture into a fragrance advertisement billboard. So first of all you need a picture of a girl (or boy you are doing to use. Pictures of people against black or dark backgrounds are better, since we will try to create an illusion of nocturnal sky.

tut2-0.jpg

Once you opened a new canvas with the desired dimensions of your billboard, create a new layer and fill it with any dark blue or dark purple hue, we used #210a3a. Make sure that your ‘background’ colour is set to white, and go to Filter >> Render >> Clouds. This will will your upper layer with nice foggy fibber texture. Set the overlay settings of this clouds layer to “Linear Light” (see illustration).

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tut2-1.jpg

Our aim is to create a nicely high contrasted photo with a pit of fog and glow effect as well as make the background look like a night sky. SO, what we are going to do it, duplicate the photo of the girl, drag it (in the layer’s panel) on top of other 2 layers, and set this layer’s settings to “Overlay”

tut2-2.jpg

tut2-3.jpg Next step is filling the bottom of the billboard with grass. This is the easiest part although I noticed that many get stuck here. We will be using the brush tool, with a default Photoshop CS2 brush called “brush dune”. You should have it. Set your foreground color to green (any hue, up to you, as long as it gives a natural look) and fill the bottom of the screen more or less like you see on the picture. The default settings for this brush are set to “scattering” so you don’t need to do much work except for just not overdoing the grass over the photo.

Next step is adding twirly shape.

If you don’t have any nice and twirly shape, you can download mine in PSD format HERE.

So you will either select a custom shape tool and draw any twirly shape of your choice, or take mine from the PSD file, drag and drop it to your canvas. Place the shame Between the girl’s layer and the grass (see below). Next, duplicate the shape later, transform it horizontally (or vertically, depending on your shape) and place it more or less as you can see on the illustration below.

tut2-5.jpg

tut2-6.jpg The idea is, to make the shape look as it’s behind the lady, so rasterize the upper shape’s layer and choose the Eraser Tool. Carefully remove the shape from the girl’s body. I’d suggest to use an eraser tool with hard edge, however if you want to nicely blend it with the fog effect on the background and not to make the edge too sharp, I suggest to use a 20px soft edge eraser tool.

Next step is adding glow. Make sure the upper shape is selected in your layers panel and go to Layer >> Layer styles >> Outer Glow. Apply the following glow settings using the white color. Repeat the same action for the first shape as well.

last mimzy the online tut2-7.jpg

And this is what you got so far… You may also apply a few chaotic white dots, using the bruh tool and add glow, this will imitate stars on the background. This is optional, if you feel your background is too dull.

tut2-8.jpg

tut2-9.jpg If you are making a fragrance billboard you will need a perfume bottle, but again this could be replaced with any other product you are going to “sell”. We went with this fragrance bottle from sxc.hu. Most important is to crop it properly and then find a good location for it on your billboard.

Once you have located it, it could be a good idea to add a little transparency to the glass so that you’d see the grass from underneath it. We just duplicated the layer and set one of them on “overlay”, the other on “soft” so we can see the grass through yet the bottle does not become semi-visible.

tut2-10.jpgAfter this, make a new layer on top of all the others, select the brush tool again, using the “dune grass” brush shape, and add a bit more grass over the perfume bottle itself, to create the illusion as it sits “inside” the grass field. That’s it. Add text and your Fragrance Commercial is ready to go up on New Yorks’ streets!

tut2-0.jpg


87 Comments »

  1. Tom Says:

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    Great site Lizka!

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  2. Aj Says:

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    awesome tutz, tnx man

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  3. Tom Ross Says:

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    Nice tutorial! The grass looks a little strange to me, but good technique nevertheless :)

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  4. dan Says:

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    good work guys..

    It’s just I can’t find good renders of models

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  5. FG Says:

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    Where can I get that shape?? I don’t see no link

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  6. jon Says:

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    very well done and helpful

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  7. Stone Says:

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    Where can I get that shape?? I don’t see no link… i don’t see the link either…great tutorial by the way

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  8. Kris Says:

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    Hi, Thanks for this tutorial – But could of used it a bit earlier.. Lol

    Finished making my Perfume adverts in Media about 3 months ago but this would of really helped then.. ;]

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  9. Tyler Says:

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    Question though how well would this actually print out in poster size? would it still look good?

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  10. T.J. Says:

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    good tut. i have that bottle

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  11. Helen Says:

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    Hi from Ukrain! Good tutorial! Thanks for it.

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  12. Glen Says:

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    Hi, for those who want to complete this tutorial, you will have to join the image site at http://www.sch.hu It is free to join. That done, search for ‘perfume bottle’. You will find it on page 1 top line far right, called. Perfume for Man.

    Hope this clears up any ambiguity regarding the perfume bottle.
    Now, I will have a go at this brilliant tutorial!

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  13. Liviu Says:

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    Can you be more explicite about layer … what grade of opacity he have ? …. I think you duplicate the picture and than delete some zone of it …

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  14. jamsheer Says:

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    Nince work , Where can I get that shape .. Can you sent me that shape through by e-mail pls.

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  15. Mohamed Says:

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    really really I suprise
    how can you imagine this idea
    it is very simple but you make it very amazing

    thank you so much for this tutorial

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  16. Kevin D Says:

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    u cant : you can download mine in PSD format HERE. … can u send me that psd in mail plz? it’s really fantastic!

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  17. postraumatic Says:

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    funtastic!

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  18. ehsan rezaei Says:

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    great tuts
    thanks
    where can i get that shapes?

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  19. Lorelei Says:

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    **********************************************
    Sorry, I corrected my post, you can download the shape here:
    http://pswish.com/wp-content/uploads/2008/05/shape2.zip

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  20. Raj Says:

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    nice tutorial m8. Thanx!

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  21. comment-top

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  22. george Says:

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    CAN I DO THIS IN JASC PAINT SHOP 4 ???????

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  23. subash Says:

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    excellent

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  24. marlon Says:

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    very nice!!! thanks..

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  47. AllTuts Says:

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    Make Perfume Commercial…

    This Photoshop tutorial will teach you how to make your very own fragrance advertisements. You can turn any ordinary home-made picture into a fragrance advertisement billboard.
    ……

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  49. comment-top

    needs more job added to get a good look. :\

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  50. Bobby Says:

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    Thank you very much for this post!
    This what I’m looking for since I’m running a perfume blog.

    Thanks for sharing this awesome tutorial :)

    Bobby

    Make Homemade Fragrances

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  52. Photofunia Says:

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    woww super efect :) i made an parfume commercial but not very well as yours =)

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    wow very nice….thanks for sharing

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    I also want to make perfume commercial but i really dont know how i can happend or dont know method, if u dont mind let me know the method plz.

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    hello! i was very interested in your tutorial but i can’t see the images :(

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    thanks

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    Gut!

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  79. vitalia Says:

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    Love it, thanks :)

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  85. crunchitech Says:

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    amaaaazziing MAn…! i really like this effect .. i will try this effect on my photo that for sure

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  86. riez Says:

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    well done, really fantastic!!!
    Great

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  87. comment-top

    [...] Draw a line for your gradient, using approximately the same angle as you see below.. Set this gradient’s blending options to “Screen“, and Opacity to about 50%. I am putting the entire layer’s panel on the preview, so that you will see which layer should lay where in case you messed up anything by now.. This time we will add our trademark shape which you already seen in our other very popular tutorials — Surfing Girl fashion tag and design your Perfume Billboard. [...]

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